Just when you thought the Amazon HQ2 sweepstakes couldn't get crazier, it did.
The Wall Street Journal reports that Amazon will split its much-anticipated HQ2 between two yet-to-be-named cities. Dallas and Austin are among the 20 finalists that Amazon identified in January for its $5 billion investment to house as many as 50,000 employees over the next decade. The company fueled excitement in its plans by inviting cities to pitch themselves as sites for the development.
Referencing "a person familiar with the matter", the Journal cites the main motivation as the need to recruit top tech talent across multiple locales.
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"You could look to Seattle and see that it's had great positive consequences, but it also probably has had some unintended ones that maybe aren't as well received", SunTrust Robinson Humphrey Inc. real-estate analyst Michael Lewis said. However, the company is not exactly denying the report's accuracy.
The Washington Post reported last week that Amazon has recently been in discussions with Crystal City, Va., fueling speculation that the company may open one of its coveted second headquarters in that region.
Crystal City is served by a mass transit system and major highways, both qualifications that Amazon has said is required for its new headquarters as well.
"This should serve as a moment of reflection for everyone involved in the HQ2 hype (me included)".