Bungie was also hosted through Activision's Blizzard.net platform, though the Blizzard Customer Service Twitter account confirmed this wouldn't change. More importantly, we've also witnessed a remarkable community - tens of millions of Guardians strong - rise up and embrace Destiny, to play together, to make and share memories, and even to do truly great things that reach far beyond the game we share, to deliver a positive impact on people's everyday lives. The transition of publishing from Activision to developer Bungie will be "as seamless as possible". Instead, with the emphasis on independence, this could pave the way for the same kind of exclusivity deals that Sony continuously snatched up with Destiny. Considering the number of high-profile executives who have left Activision, including the co-founder and former president of Blizzard, Mike Morhaime, leaving the company entirely in April, Bungie got out at the right time. Bungie says it has learned a lot from Forsaken, Destiny 2's latest major expansion, and has assured fans that more is on the way and it will continue down the path of the existing Destiny roadmap. Going forward, Bungie will own and develop the franchise, and Activision will increase its focus on owned IP and other projects.
Activision apparently required a commitment to an annual launch cycle for the game, which in turn forced Bungie into development constraints that the company apparently wasn't happy about, according to Kotaku.
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It is worth noting that Activision never did own Bungie but only took care of the Destiny 2 publishing as well as for the first game. Head down to the comments section and let us know! This will include more seasonal experiences in the upcoming months. Destiny 2 was criticized by a lot for its micro-transactions and now that Activision is out of the picture, we're really looking forward to see what Bungie will do with them.
It's not hard to see why investors would sell their shares in ATVI, Destiny is a hugely popular video game franchise.