Fitbit's upcoming fitness tracker leaks in colorful images

Fitbit's upcoming fitness tracker leaks in colorful images

Fitbit Has a New Activity Tracker. But You Can't Buy It in Stores

In what may come as a bold yet surprising move, Fitbit has launched two new devices, Fitbit Inspire and Inspire HR.

Fitbit Inspire features and specs According to the product listing on the company's website, Fitbit Inspire boasts of features like activity and sleep tracking.

Fitbit has quietly launched a new fitness tracker but you can not buy it like the company's previous products.

What's more interesting is that while Fitbit claims that these are its cheapest fitness trackers but it hasn't revealed the prices of the devices. There's a small touchscreen that displays the time and other information. The Inspire HR comes in three colour variants: black, lilac and white/black. The HR variant can also track sleep stages (light, deep, REM) and can also record real time pace and distance via user's smartphone Global Positioning System. It's water immune as much as 50 meters, guarantees as much as five days of battery life, and is available in black and sangria color choices. A clip accessory is sold separately though. The new Fitbit Inspire, a basic health-tracking device, is now available, but only through employers and health insurance providers who'll opt to avail the device in bulk. The images show that the tracker will be available in vivid colors like blue and pink.

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Arriving as a fully subsidized product meant to be distributed in mass quantities, Fitbit is promoting its new tracker as a way to encourage the well being of health care recipients.

Pricing on fitness trackers can not be raised all that much without pushing them into smartwatch territory, an area that is notoriously hard to thrive in.

Both however feature sleep, calories, steps and other trackers.

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